Bukubiz · Marketing Marketing agent

Campaigns that pay for themselves.

The Marketing agent drafts, targets and measures outreach across your channels — PDPA-gated, attribution-tracked, and always approval-checked before anything sends.

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ROAS

north-star metric — marketing-attributed revenue vs spend

30 / 90d

bounded attribution windows

z-test

A/B significance before a winner is declared

24h

WhatsApp customer-service window it respects

What it runs

Deterministic reach, measured to the ringgit — the model never invents a number.

Segment engine

Builds audiences from consent-gated customer data — never touches a name without PDPA consent.

PII read · guarded_auto

Campaign drafting

MDC-compliant templates with reach estimates and per-variant copy.

auto

WhatsApp outreach

Template + free-text sends inside the 24-hour customer-service window.

external send · approval_required

Revenue attribution

Bounded attribution of bookings and revenue back to each campaign and channel.

auto

A/B testing

Variant assignment and significance testing — no "winner" until it's statistically real.

auto

Churn win-back

Scores at-risk customers and proposes re-engagement before they lapse.

guarded_auto

Every external send (email, WhatsApp, publish) is approval-required. Customer PII export and cross-org reads are blocked. PDPA consent and MCMC anti-spam (UCEM) gates are enforced before any message leaves.

How it connects

Intent-only messages over signed envelopes — redacted, org-walled, no raw data.

Marketing→Sales· lead_generated Sales→Marketing· campaign_performance Marketing→broadcast

Marketing hands qualified leads to Sales and receives win/loss feedback to sharpen segmentation — never deal data, just counts and deltas.

Put a marketer on every campaign.

Join the waitlist to bring the Marketing agent into your business.

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